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Blumhouse has struck a deal to reimagine other horror films for the movie studio.
By Aaron Couch
Film Editor
Lionsgate and Blumhouse are headed back to the woods for a new Blair Witch Project movie.
It’s part of a multifilm deal between the studios that will see Blumhouse reimagine horror classics from Lionsgate. The deal follows the duo collaborating on Imaginary, which has earned $38.2 million since release last month.
1999’s Blair Witch Project is considered one of the most profitable films of all time. Made for $35,000, it would go on to gross $249 million globally (postproduction costs put its budget closer to $200,00 to $500,000). It ushered in a found-footage movie boom and spawned a 2001 sequel and a 2016 follow-up. Roy Lee, who produced the 2016 film, is back for the new installment.
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Lionsgate film chair Adam Fogelson and Jason Blum announced the news.
“I have been incredibly fortunate to work with Jason many times over the years. We forged a strong relationship on The Purge when I was at Universal, and we launched STX with his film The Gift. There is no one better at this genre than the team at Blumhouse,” said Fogelson. “We are thrilled to kick this partnership off with a new vision for Blair Witch that will reintroduce this horror classic for a new generation.”
Blum gave a nod to Blair Witch for helping kick open the door for his own found-footage hit Paranormal Activity, saying, “I don’t think there would have been a Paranormal Activity had there not first been a Blair Witch, so this feels like a truly special opportunity and I’m excited to see where it leads.”
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